The Divisadero identify, connect and enable more valuable and creative marketing, brand and investment experiences.
We are here to help brand owners, media owners, agencies and investors to realise the potential.

Cut through the tape

Connect and collaborate

Maximize experience & value

Who Are The Advisaderos

Ed Baxendale
Founder & Owner

26 years of advertising, media & communications industry experience with multiple companies including in WPP, Publicis and Havas. Global agency client leadership services out of London & New York for American Express, Electronic Arts, Aston Martin, Aon, Levi Strauss & Co., The Coca-Cola Company, Oracle, Activision Blizzard, The Walt Disney Company, AB InBev amongst others. My expertise is in business & network navigation and service delivery.

Harry Waldemar Brown
Business & Technology Investments Advisadero

30 years experience in advisory and client management for financial institutions such as Barclays & UBS. Based in London & Cape Town, my expertise is in identifying investment opportunities and structuring capital raises to meet the needs of issuers and investors. I have worked in various geographies and industries worldwide. I advise and partner companies at all stages of maturity.

Martin Foster
West Coast, USA Advisadero - - Content creation, acting, production, scripting, talent sourcing

Following a successful career as a broadcast journalist in the UK, enjoying stints at the BBC, ITN, CNBC and LBC, Martin moved to Los Angeles and became an unscripted casting director, casting a diverse range of shows including Undercover Boss for CBS. He’s married to House of the Dragon director Clare Kilner. Martin’s key skills are in media, acting, casting, talent access and production across visual and audio formats.

Daisy Head
Fashion & Pop Culture Advisadero

I am focused on fashion & marketing. I create, am involved in and lead independent boutique businesses in fashion, design and nightlife. My expertise is being able to assess and plug you into youth, lifestyle and fashion aligned with unearthing opportunities for investment and better brand x consumer experiences in pop culture.